“Processing”: any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction. 


Our company makes sure, following all legal formalities, that only your absolutely necessary personal data is collected, for the intended purposes. This data includes the following: 

a. Data you provide us with during your registration and the creation of a user account in our company’s online store, via the Internet or through telephone contact with our company, as well as specific data such as electronic address (e-mail) and access code/login password (mandatory) and first name, last name, postal address, telephone number (optional). 

b. Data and information you provide us with through transactions on our website (purchases, orders, etc.), any communications between you and our company (via the online store, our sellers, phone, email), details of any complaints or comments that you make, details about the purchases you make, products added to or removed from your basket, the list of products you wish to purchase (wish list), voucher redemptions and finally, how and when you contact us. 

c. Data related to the payment methods for the transactions you carry out with us. 

d. Data you provide us with when you subscribe to our newsletter. 

e. Data regarding the products and/or services that you have a preference for. We proceed to collect such data in order for us to recommend products or services of interest to you and further enhance your shopping experience with us. Of course, you always have the option not to share such information with us. 

f. Traffic data of our website. 

g. Information collected from the use of cookies in your browser, which is differentiated as follows: 

Functionality Cookies: They allow the execution of basic functions of the site, such as adding products to the cart and storing products in the wishlist. 

Preferences Cookies: These cookies “memorize” your preferences when you browse our site, so we can suggest the right products based on your needs. 

Advertising Cookies: With advertising cookies we seek to show you ads related to your interests, so as not to bother you with unwanted messages. 

Cookies Analytics: They enable us to evaluate the effectiveness of the various functions of our site, so that we can continuously improve the experience we offer you.

h. To provide the best possible website experience, we collect technical information about your internet connection and browser, as well as the country and telephone code where your computer is located, the web pages displayed during your visit, advertisements which you click on and any search terms you searched for.

i.  Your social media usernames (that is in case you interact with us through other social channels).


Your data can also be used for: 

a. Your service and the completion of your transactions. Our company processes your data to fulfil its contractual relationship, to process any products and/or services orders and to provide customer service. We want to inform you that your data may need to be transferred to third parties for the delivery of the product and/or service you have ordered. Additionally, we may retain your data for a reasonable period of time in order to fulfil our contractual obligations, such as product returns, in accordance with applicable law. 

b. Creating a user account 

c. Any communication between you and the company. 

d. Sending newsletters. Given your consent, which can be withdrawn at any given moment, we can use your personal data, your preferences and your transaction details to keep you informed through email, telephone and/or social media about any products and/or services that might interest you.  

e. Web push notifications: Depending on your navigation, it is possible to receive, having previously given your consent, notifications about our offers, our news, your wish list and your shopping cart. You have the right to withdraw your consent at any given moment.  

f. Participating in our reward program. Our company may process your data for the needs of your participation in our reward program. The examination of your application for participating in it, as well as the collection and redemption of points and in general the enjoyment of customer privileges will be analysed in the terms of the reward program. This is how we are able to offer you personalized offers that interest you. Of course, you are free to choose whether you want to take advantage of them. 

g. Developing and improving the products and services we provide you. We do so based on our business interests because we want to offer you offers and product suggestions that are relevant to your interests and needs. 

h. To ensuring that you are always shown the most interesting content on our webite or app, we will use the data you have provided us by giving us your consent to receive app notifications or, in the case of our website, your consent to placing cookies on your device. For example, we may display a list of products you have recently viewed or offer you recommendations based on your purchase history and any other data you have shared with us. 


i. Sending you questionnaires and evaluation requests about your experience so that we can improve our services. 

j. Protect your account from fraud and other illegal activities. This includes using your data to maintain, update and protect your account. We also monitor your browsing activity with us to quickly identify and resolve any issues and protect the integrity of our website. All the above are part of our legal interest. For example, we check your password when you log in and use automated IP address tracking to detect potential fraudulent logins from unexpected locations. 

k. Processing payments and protecting your transactions. 

l. To sending you messages that are required by law or that are necessary in order to inform you about changes in the services we provide. If we do not use your personal data for these purposes, we will not be able to comply with our legal obligations. 


Finally, we inform you that the processing of your data is carried out either by the authorized personnel of the company, or through IT systems and electronic devices by the company and exceptionally by third parties, who, having contractually committed to the observance of confidentiality and the protection of your data, they carry out tasks that are necessary to achieving the purposes strictly related to the use of our website, its services and the sale of products through our website. 

The people who perform the data processing on our behalf have agreed to and are contractually obligated to the company to: 

a. observe confidentiality, 

b. not send your data to third parties without the company’s permission, 

c. take appropriate security measures, 

d. comply with the legal framework for the protection of personal data and in particular Regulation 979/2016/EU (otherwise known as GDPR). 


We retain your personal data as long as necessary to fulfil the purposes set out in this privacy policy (unless a longer retention period is required by applicable law). We are committed to keeping your personal data secure and have taken all appropriate organizational and technical measures to secure and protect your data from any form of accidental or unlawful processing. We use the most modern and advanced methods to ensure maximum security. 


In any case, at any time, you reserve the right to be informed by us about any issue related to the processing of your data, as well as to request at any time the correction and/or deletion of data, to revoke the given consent, to limit the processing, by declaring your will through email, as well as by filing a complaint with the Personal Data Protection Authority.  

Applicable law is Greek Law, as formulated in accordance with the General Regulation for the Protection of Personal Data 2016/679/EU, and in general the applicable national and European legislative and regulatory framework for the protection of personal data. We update this privacy policy whenever necessary. If there are significant changes to the privacy policy or the way we use your personal data, we will post an update on our website before the changes take effect and we will notify you as soon as possible. 

Last updated on 1/12/2022.